Morris the Hero

Maurits den Held —
Brand and Interactive Design

Originally from Groningen, The Netherlands, I design and realise brand and interactive design in Berlin.

The focus of my work is the conceptual and visual translation of brands and brand strategies. I have emphasised this in my work at minigram Studio für Markendesign, BlumberryZalando AG and Viesrood.

I am convinced design should be a distinctive expression of the brand identity to be an effective instrument of the brand’s appearance. Essential of every design process is therefore to analyse the brand’s personality and values to systematically visualise these to the outside world – for communicative and consistent brand appearances.

Services
Identity System
Logomark
Wordmark
Naming
Iconography
Wayfinding
Graphical User Interface
User Experience Design
Content Management Systems
Brand Guidelines

Clients
Amnesty International
W. L. Gore & Associates
SenStadt Berlin
Zalando
Huawei Technologies
REIDAR architectuur
Schindler Aufzüge
Gewers Pudewill
Hermans Nieuwenhuis
IQ Duurzame Techniek
Handelsverband Deutschland
ngoma – Shinta Flohr
Sosio na Trabau
Vereniging SHB